Trade marks

A trade mark is a sign used (or intended to be used) in the course of trade to distinguish the goods or services of a person or a business from the goods and services of others.

While it is not essential to register a trade mark, doing so can help preserve your rights by preventing the use of deceptively similar signs by competitors.

Provided renewal fees are paid when they fall due, trade mark registration can continue indefinitely.

This guide explains what trade marks are, the benefits of registration, and how to register trade marks.