Getting started on optimising your website

Given the increasing popularity of smartphones and tablets, all businesses should make sure their website functions well on a mobile device.

Think carefully about how you want customers who use mobile devices to experience your website. This will form the basis of a brief for a web developer or web manager to help optimise your website.

If you use an open source content management system (CMS), you may be able to use a free plugin to make your website mobile ready. These plugins can automatically put the code into your site so that:

  • the full website appears on a computer or laptop
  • a simpler version appears on mobile devices.

If your website has been custom-built for you then you may need to use a web developer to optimise your website for mobile devices.

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