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Consumer and sensory research - case study video
Consumer and sensory research can help you determine if there is a market for your product. Katrina Gething, a research scientist with the Department of Agriculture and Fisheries (DAF) Food Zone, explains the process of testing consumer reactions to a product and gathering feedback to help companies develop successful products.
- Last reviewed: 28 Jun 2013
- Last updated: 28 Jun 2016