Networking in business
Networking is about interacting with people and engaging them for mutual benefit.
It can help you establish a new business or grow an existing one. You can also use networking as a tool for finding investors, customers, staff, suppliers and business partners with minimal cost to your business.
You can network face-to-face at social events, conferences and through industry associations. You can also network online, through sites such as LinkedIn and Facebook. The more ways you can network, the more your business will benefit.
It's common for people to feel apprehensive about networking, but it's a skill you can develop with practice. The more networking you do, the easier it will become. It can happen naturally, but you can also take a strategic approach.
This guide will give you some ideas about how you can use networking in your business.