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Retail design and shopfitting

In today's fiercely competitive retail markets, you need an effective store design that attracts new customers and keeps them coming back. If you are about to start a new retail business, now is the time to consider how your store's layout, fixtures and signage can build your brand and increase your sales.

Consultant store designers combine creative and business skills to offer interior decoration, industrial design and graphic design services to commercial stores. However, regardless of your scale and budget, you can use basic retail design principles to design spaces that will help increase your sales.

Good retail design attracts customers to your store and encourages them to stay longer, see more and buy more. The principles and techniques in this guide can help you design a competitive retail space.

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Last updated
23 June 2011

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