Marketing and promotion

Marketing: the basics

Getting started in marketing
Direct marketing

Mail, direct selling, telemarketing, email, text (SMS) and leaflets
Online marketing

Use online tools to grow and promote your business
Write and implement a marketing plan

Learn how to write an effective marketing plan
Develop a marketing strategy

Develop an effective marketing strategy
Promoting a business at trade shows and exhibitions

Get the most of your attendance at trade show and exhibitions
Pricing products and services

Strategies to set the right price for your product or service
Advertising

How to plan, implement and monitor your advertising
Branding for business: the basics

Create a strong brand to set you apart from your competition
Public relations

Use public relations strategies to build your business's reputation
Responding to competition

How to work to your strengths and face the competition

Do it online

General enquiries call 13 25 23 (option 3)

Queensland Small Business Strategy and Action Plan 2013-2015

Learn how the Queensland Government is making it easier for small businesses to meet challenges, seize opportunities and succeed.
EA forms and fees finder

Use our new diagnostic tool to find out which environmental authorities your business needs to apply for, and how much they cost.
Queensland Small Business Week

Join in the week's activities to help small businesses have a BIG future from 24-31 July 2013.
Think Queensland, buy locally

Get the message across to your customers by downloading the ‘Think Queensland, buy locally’ poster, sticker and fact sheet.
Stepping back to move forward

Mark and Joanne stepped back from the day-to-day operation of Narrows Escape Rainforest Retreat and focused on networking to successfully grow their business.
Australian Business Licence and Information Service (ABLIS)

Search ABLIS to find the government licences, permits, approvals, registrations, codes of practice, standards and guidelines your business needs.